The impact, in their words

She put strategy into practice

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The most skilled researcher I've worked with

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Pulls out the hidden truths

She put strategy into practice ~ The most skilled researcher I've worked with ~ Pulls out the hidden truths


She took the complicated to the communicated.

I’d work with Vic again in a heartbeat. She delivered sensitive human-centred solutions in context of our organization. She took the complicated to the communicated with apparent ease.

– Supply Chain Expert, UK Government


The most skilled researcher I've worked with.

The most skilled researcher I’ve worked with. She was grasped the core of the project, identified the user base, and directed us to meet their needs and our business goals. Thanks to her efforts, our data platform project was steered in the right direction. We were able to deliver a data product that exceeded user expectations and drove unmatched engagement..

– Al and Product Design Executive


Keen awareness of cultural nuances within the region.

I was impressed with her thorough and thoughtful approach to stakeholder research and engagement, and her keen awareness of cultural nuances within the region. She pinpointed the insights that mattered most, translated that into a strategic path forward, and tested it with customers across markets. It was incredibly valuable having Victoria's lens on the business.

– Go-To-Market Leader, Global Technology Company


Gets to the heart of the issue and a path forward.

Commercially astute and delivers strategic direction in a clear narrative vision that gets to the heart of the issue and a path forward. I was impressed with her thorough process, the clear outputs, and level of thinking and accountability.

– Product Executive, Global Technology and SaaS Company


Breakthrough creative work.

Her deep consumer understanding fueled breakthrough creative work, won new business, and built strong, trusted partnerships with clients.

– Founder & CEO, a Global Product Consultancy


She put strategy into practice.

Fantastic experience working with Victoria on a complex data platform development.

Victoria was extremely quick to align with a fast moving, complex program of work, creating a strategy to derive meaningful, and directional insight to inform future direction. 

She went beyond just gathering data, setting up frameworks to understand user needs and get teams collaborating to put strategy into practice. With her warm, approachable nature and clear, actionable advice, she made teamwork easy and effective.

– Business leader, UK Government


The most skilled researcher I've worked with.

The most skilled researcher I’ve worked with. She was grasped the core of the project, identified the user base, and directed us to meet their needs and our business goals. Thanks to her efforts, our data platform project was steered in the right direction. We were able to deliver a data product that exceeded user expectations and drove unmatched engagement.

– Al and Product Design Executive


Pulls out the hidden truths.

Vic never hides behind cultural stereotypes or shallow media thinking . She gets what makes businesses in different verticals work, understands data, creative, media, product, tech, UX and how they play together, isn’t afraid to get stuck deep into research and audience data, pull out the hidden truths and actually figure out who the customer is and what she needs.

– CMO, Creative Director, Global Housewares Company


Set a higher standard.

Victoria changed how we design our data products by pinpointing on shared needs across our diverse userbase, not just individual requirements. This approach helped us evaluate success, setting a higher standard for everything we create and made a lasting impact on our team.

– Head of Data Science and Consulting, public sector


An ideal partner for client, creative and design teams.

It’s her unflappable belief in the power of design thinking to solve brand and marketing challenges that gave the experience planning discipline it’s fresh and effective power. She’s equally skilled at communications, brand positioning and UX precisely because of that belief in design and it makes her an ideal partner for client, creative and design teams.

– Executive Strategy Director at Global Design Network